We know you want the best for your family: quality, value, and kids stuff that is safe. Once Upon A Child buys and sells gently used kids clothing, toys and baby gear offering you the opportunity to recycle your children’s nearly new items and get paid on the spot. You can rest assured that products found in your neighborhood store meet current safety standards and have not been recalled. Check out what we’re looking to buy, visit your nearest location,and turn those items into cash or trade them in for things you need now!
Did you know that Once Upon A Child is the largest kids resale franchise in North America and that all of our stores are individually owned and operated? In fact, we out number our closest franchise competitor 3 to 1! Most of our franchisees are moms or dads who were customers first and have now made a career bringing this unique retail store to their community. There are lots of markets available for this recession-proof business opportunity. Read more.
Latest Family News
Study: Breastfeeding may lower risk of ADHD
Posted On May, 14, 2013
According to the Centers for Disease Control and Prevention (CDC), an estimated 3 to 7 percent of school-age children have attention deficit hyperactivity disorder (ADHD), but new research suggests that a common practice could reduce the risk of youngsters developing the condition.
Read Article
No changes atop most popular baby names list
Posted On May, 10, 2013
In 2011, Jacob and Sophia topped the list of the most popular baby names in the United States, and not much changed in 2012.
Read Article
Study: Children who eat the same foods as their parents are healthier
Posted On May, 6, 2013
Instilling healthy eating habits in young children is a challenge for many parents, but new research suggests that focusing on what's on their plate may have the greatest impact of all.
Read Article
Latest from the Brag Book
Elisabeth FL
I love this store. My baby is 6 months old and knowing that when i buy an item from the store its up to date and safe.
find a Once Upon A Child
Look for stores with the Gold Standard Seal. They have been recognized for achieving the highest standards in Product, Quality, Operations and Customer Service.
Our Mission
Once Upon A Child will provide a fun and convenient way to buy and sell new and gently used kids stuff focusing on quality, safety and value.

